I am Sushil Kanda, A Serial Entrepreneur; is going to tell you about online business, about which you all may reading since long.
First of all, I would like to inform you that I am into online selling business from 1998 or to be more precise since 2001. I worked very hard in those days. I used to surf the internet on dial-up connection 12-15 hours daily to find out the way to sell my first product online.
I visited many online websites, did massive research to sell online. But remained unsuccessful to attract or even reached target prospects. Many times my internet connection was suspended by the service provider due to non-payment. Then My father paid all telecom dues & asked me to start a decent job, but I always replied, Just gave me one more chance and so on. My parents prayed a lot for my success, But success was still running one step ahead from me in those days. I wanted to share one funny thing I was known as "Internet Boy" in those days in society because people always found me stick to the Internet all the time.
Later on, When I analysed, I had found so many reasons behind those failures. At that time, there was no medium to target audience reach, geographic marketing strategy, social media strategy & even I had no high online advertisement budget.
There was one more critical aspect of the failure was, people had no faith on online purchasing because companies demand payment in advance, so the people remain afraid of fraud & the companies did not provide an unconditional money back guarantee on their products.
In 2002, I started web hosting & website development company. My team & I created many local & international sites and so on. I always tried to give happy moments to my customers in rewards they referred my services to others.
In the year 2005, I gave up my efforts for second business in new Mobile VAS telecom business & started baby steps towards successful, and In fact, lots of companies came in online business between 2001 to 2009, but only a few of them remains successful for a long time. But I focused my eyes on finding new products & strategies to sell online products in those days too.
Now in 2018, I am working on my 26 serial projects on present & future technologies.